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Colleen Ohl

National Operational Excellence Practice Lead

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Market Research & Competitor Analysis

Market Research
The research we conduct helps our clients make well-informed decisions, and allows them to meet their buyers where they are. By understanding the buyer’s problems, pain points, and desired solutions, our clients can aptly craft a product or service to naturally appeal to their customers.

Competitor Analysis
We create well-researched competitive analysis that give leaders the tools to make sound strategic decisions. The analysis is designed to give our clients plenty of quantitative and qualitative data to back their own business decisions.

Colleen Ohl

National Operational Excellence Practice Lead

Not sure what you need? Our team can partner with you to figure that out.

FREQUENTLY ASKED QUESTIONS

The time needed for primary research, where respondents are asked a series of questions, depends on the scale of the project (the sample size) and the method employed . As a guide, your minimum sample size should be at least 10% of your customer base.
Many small businesses can get useful results in a week or two.

Market research should be carried out when you start your business, before launching a new product or service and whenever an unforeseen threat or opportunity arises. The process of SWOT analysis be useful to help you focus your thinking. You need to know:

Drywall

Suspended Ceilings

Glass Wall

The time needed for primary research, where respondents are asked a series of questions, depends on the scale of the project (the sample size) and the method employed . As a guide, your minimum sample size should be at least 10% of your customer base.
Many small businesses can get useful results in a week or two.

The key to successful research is to first identify what information will help you move forward. Then weigh up the priorities – eg speed versus detail, or scientific accuracy versus more emotional feedback and so on. These parameters will help you choose the most suitable research method.

There are two methods of research: Primary research and secondary research

The more information you have, the more specific it is and the more up-to-date it is, the more reliable it is likely to be. It is important to understand, though, that market research can never entirely take the risk out of business decision-making. You are in the driving seat of your own business and from time to time you will make unsecured decisions. Market research will almost certainly provide you with additional information and food for thought.

When you are reasonably certain you know what customers think and how they are likely to react, go ahead.

 

 

OUR COMMITTMENT TO QUALITY

Above all, Jevo Advisors is committed to delivering the highest quality on every assignment. To support and achieve this goal, we have implemented a quality management policy that is systematically applied to all our assignments. Our policy is underpinned by the following components:

As a firm, we believe that sustained success is achieved when we attract and retain the confidence of our clients. Every aspect of client interaction provides an opportunity for us to create more value for the client. Our primary focus is on understanding the current and future needs of our clients and striving to exceed their expectations.
Our leaders are responsible for establishing unity of purpose and direction and creating conditions in which our people are engaged in achieving our firm’s quality objectives. We believe that focusing on a common purpose and engaging our people enables us to more effectively align our strategies, policies, processes and resources to achieve our objectives.
Competent, engaged and empowered people at all levels throughout our firm are essential to enhance our capabilities to create and deliver value to our clients. For this reason, we involve our people at all levels in achieving our quality objectives through recognition, empowerment and enhancement of competence.
Our quality management system consists of interrelated processes. Understanding how results are produced by this system enables us to optimize the system and its performance.
Continual improvement is our core objective. Improvement is essential for us to maintain our current levels of performance, to react to changes in our internal and external conditions and to create new opportunities.
From experience, we have learned that Decision making can be a complex process, and it always involves some uncertainty. Decisions based on the analysis and evaluation of data and information are more likely to produce desired results and lead to greater objectivity.
Sustained success is more likely to be achieved when we manage our relationships with all of our partner network, and vendors to optimize their impact on performance.
Each assignment undertaken by the firm must deliver a response that completely satisfies the expectations of the client. An assignment is considered complete only when the client is fully satisfied.

Technology leaders’ agenda

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The new mandate for data-driven marketing and growth leaders: frictionless, personalized experiences to anticipate and deliver what customers need.

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Colleen Ohl

National Operational Excellence Practice Lead

Not sure what you need? Our team can partner with you to figure that out.

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